Impact Gel Insoles Put Through the M&M Test

by Theresa on March 15, 2010 · 2 comments

Impact Gel Insoles were launched on the the Discovery Channel Show "Pitchmen." They were made famous by two shocking tests done by Billy Mays. First he smashed his hand with a hammer with only the insoles protecting his hand. Then later on in the infomercial they had to take it up a notch by having a car drives over Billy Mays hand. Yikes! They're going all out with the shock and awe. Here's a comparison test between a generic gel insole and Impact Gel to see if they pass an M&M test.

This guy over at does an excellent job with his reviews. Very thorough....

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In this second video he redoes the M&M test from part 1.

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Impact Gel Claims

  • Provides maximum foot protection where it is needed most.
  • Redistributes weight under sensitive pressure points.
  • Guaranteed cushioning comfort and durability.
  • Advanced antimicrobial fabric provides exceptional odor control.
  • Helps you stay on your feet longer.
  • Available in men’s and women’s sizes S-XL.

There are 3 Styles of Impact Gel Insoles

  1. Full Shoe Insoles with extra protection at the ball and heel of the foot.
  2. Thin shoe inserts with a  layer of Impact Gel that can be placed above or below the manufacturer insole.
  3. Heel cup which gives you maximum protection at the heel.
Three Styles of Impact Gel Insoles

Three Styles of Impact Gel Insoles

What Others are Saying About These Insoles

  • There's no summary of your order on the vendors site when you go through the final check out. The company site does list their details of how much the shipping is and all that. I guess we are all used to having that summary order when you do go through an online check out.
  • You can look through the rest of the complaints here at

Find relief from foot pain - Browse these Amazon products

Impact Gel Insoles no doubt deliver on the cushioning, comfort and durability part. The question is if you need these shock absorbing insoles or orthotic insoles to realign your spine and take away your foot pain. Here another review on an orthotic that was featured on HSN called Barefoot Science Insoles.

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{ 2 comments… read them below or add one }

1 Michelle November 29, 2010

All I can say is that the Impact Gels work for me. I’m on my feet 8 to 10 hours a day walking on concrete. I have a bone spur on the bottom of my heel and its very painful to walk on but since I saw the commercial on Impact Gels I bought 2 pair and I very HAPPY. I am pain free.
I don’t like the idea of surgery, I have tried everything else and Impact Gels work great for me!!

2 Dr. Dana K. Schoonmaker April 23, 2013

I am a firm believer in these Impact Gel Insoles. They work wonders for many of my patients including the Commercial Delivery Drivers (UPS, FED EX). Drivers go in and out of their delivery trucks up to 300 times daily with 1. all of their body weight plus 2. the weight of the package plus 3. the momentum of movement, Only to land with the front of their foot directly onto Concrete/Pavement each and every time. The force dispersion in unmatched to any product I have found. Dr. Dana K. Schoonmaker, 407-878-3913